Jaja Belisario

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Fern Olsen has been a lover of changing up her hair often, usually leaving her hair damaged. She has recently discovered a magic mix to bring life back to her hair to regain control while still being ale to change it up often.

brief by @hellotayloramy


Passion Project


Branding, Graphic Design


March 2022

In celebration of change, whether in hairstyle or hair color, the brand design employs a colorful palette and imagery. In addition, the typeface is modern and bold, because it is a bold decision to make changes very often or be comfortable change to begin with.

The brief for this project called for: logo designs, color palette, label and packaging and printed material.